Social Media 101 for Pharma
View more presentations from IQ Lab at GSW Worldwide.
thanks odomlewis
Showing posts with label social media. Show all posts
Showing posts with label social media. Show all posts
Sunday, April 18, 2010
Tuesday, April 13, 2010
Saturday, March 27, 2010
Can't help spreading this presentation around - Social Media Is Dead
I've seen a lot of slideshows and presentations on social media and this particular one is really good. Crystal clear.
I do feel enjoyment and gratitude when I realize people saved my time by doing such a great job.
Enjoy!
Author: David Armano
I do feel enjoyment and gratitude when I realize people saved my time by doing such a great job.
Enjoy!
Social Media Is Dead: Long Live Common Sense.
View more presentations from David Armano.
Author: David Armano
Friday, March 26, 2010
#hcsmeu
Another Friday and it's very hard not to mention #hcsmeu - a highly educative source for people involved in social media for health care or wanting to be involved.
Monday, March 22, 2010
the Nestle 'situation'
Social media in healthcare or any other sphere is supposed to be aimed at making things better - companies extract important info from the buzz about their products and then make corresponding changes. Companies listen to their customers, to experts expressing their opinions, etc. They don't ignore them and certainly don't do childish or foolish mistakes.
This is how I see it working in the ideal world.
What happens in reality is quite a dilemma and I've been thinking for a while about the way it could possibly be solved. Companies can listen to the critics, can be polite and look thoughtful to satisfy social media activists/participants for some period of time, but when it gets down to business... well. I suppose, not much will be done. There's a need for a fundamental change in everything for these companies, like for Nestle to deal with forest issues and palm oil. They need to change everything, because they've been doing things they do for a very long time. And doing them in other way is scary and not attractive at all. Smells like losing profits and cheap company cars (if any).
But there's no way out of this dilemma other than facing it, and good idea here is, to my view, for companies to turn to HCSM specialists for help. Or HCSM specialists should address companies on this issue. Cooperation is the key!
If healthcare bill could get passed, I believe now even stronger that this can be solved too!
This is how I see it working in the ideal world.
What happens in reality is quite a dilemma and I've been thinking for a while about the way it could possibly be solved. Companies can listen to the critics, can be polite and look thoughtful to satisfy social media activists/participants for some period of time, but when it gets down to business... well. I suppose, not much will be done. There's a need for a fundamental change in everything for these companies, like for Nestle to deal with forest issues and palm oil. They need to change everything, because they've been doing things they do for a very long time. And doing them in other way is scary and not attractive at all. Smells like losing profits and cheap company cars (if any).
But there's no way out of this dilemma other than facing it, and good idea here is, to my view, for companies to turn to HCSM specialists for help. Or HCSM specialists should address companies on this issue. Cooperation is the key!
If healthcare bill could get passed, I believe now even stronger that this can be solved too!
Friday, March 12, 2010
Friday
Looks like I haven't been here for a while. I really do not want to merely re-post news and articles and information that I consider important, and my thoughts were really in a mess.
I tried to sit and take them down meticulously, but it never worked because of too many ideas and things to do besides blogging.
What do you do - we live in a crazy world full of information that is pouring on and in my head every day. Sometimes I think of it as a dependent intensive production line - you're responsible for it, you miss one thing and all the rest goes wild, and if well-automated, it can work smoothly without you - and again, you're overboard!
Today I again took part in an amazing initiative in Twitter - Healthcare and Social Media in EU - follow hash-tag #hcsmeu
Comparing to most participants, I am quite new to this and, after being distracted by some other business for 3-4 mins, I get back and see... what... around 50 more tweets. I've been 'out of production line' for such a short period of time and I already have to put in extra effort to catch up with discussion.
But I have to say - it is well worth it. I am looking forward to next Friday and next #hcsmeu - the discussion really works and hopefully it will lead to something important. As amateur I have very little contribution to the process, but I will try to work harder.
Thank you, HCSMEU guys!
General info here: http://twitter.com/hcsmeu
I tried to sit and take them down meticulously, but it never worked because of too many ideas and things to do besides blogging.
What do you do - we live in a crazy world full of information that is pouring on and in my head every day. Sometimes I think of it as a dependent intensive production line - you're responsible for it, you miss one thing and all the rest goes wild, and if well-automated, it can work smoothly without you - and again, you're overboard!
Today I again took part in an amazing initiative in Twitter - Healthcare and Social Media in EU - follow hash-tag #hcsmeu
Comparing to most participants, I am quite new to this and, after being distracted by some other business for 3-4 mins, I get back and see... what... around 50 more tweets. I've been 'out of production line' for such a short period of time and I already have to put in extra effort to catch up with discussion.
But I have to say - it is well worth it. I am looking forward to next Friday and next #hcsmeu - the discussion really works and hopefully it will lead to something important. As amateur I have very little contribution to the process, but I will try to work harder.
Thank you, HCSMEU guys!
General info here: http://twitter.com/hcsmeu
Subscribe to:
Posts (Atom)
Posts
